Madison takes a job as a secretary at a top publicity house in New York City. When a new client comes in claiming to be a “Martian,” Madison’s boss just thinks it’s part of the gag to promote “Martian Day,” a publicity campaign for a big Hollywood space opera opening soon. The huge budget for the campaign is too good to pass up, and Madison finds herself helping her boss to prepare for the biggest publicity stunt of his career: a “Martian Day” parade down 5th Avenue, sure to dwarf anything Macy’s has ever done. Will the campaign be a success? Depends if you’re an Earthling… or a “Martian.”